Purple Innovation, Inc.
Financial highlights
| Metric | FY December 31, 2025 | FY December 31, 2024 | FY December 31, 2023 | FY December 31, 2022 | FY December 31, 2021 |
|---|---|---|---|---|---|
| Revenue | $468.7M | $487.9M | $510.5M | $573.2M | $725.0M |
| Gross profit | $188.6M | $181.1M | $171.8M | $208.1M | $293.7M |
| Operating income | -$43.0M | -$92.2M | -$113.7M | -$42.8M | -$24.6M |
| Operating expenses | $231.6M | $273.3M | $285.5M | $250.8M | $318.3M |
| Cost of revenue | $280.2M | $306.7M | $338.7M | $365.1M | $431.3M |
| Cash from operations | -$33.8M | -$17.9M | -$54.7M | -$28.8M | -$30.9M |
| Capital expenditure | $8.1M | $7.2M | $14.4M | $35.4M | $53.9M |
| Free cash flow | -$41.9M | -$25.1M | -$69.1M | -$64.1M | -$84.8M |
| Impairments | — | $20.2M | $6.9M | — | $600,000 |
| Total assets | $296.3M | $307.8M | $390.6M | $433.3M | $642.5M |
| Total liabilities | $325.9M | $287.6M | $275.0M | $258.2M | $495.9M |
| Total debt | — | — | — | $100.4M | $69.9M |
Shares outstanding 109.0M · Free float 79.8%
Annual filing data through FY ended December 31, 2025; float as of June 27, 2026.